Tag Archives: pop culture

Hesitant to use video in your marketing? Do it! Video is your secret weapon – We can help

March 21, 2013

infographic

  1. Hesitant to use video in your #marketing? Do it! Video is your #SEO secret weapon – NBN can help -heres how: http://ow.ly/jdesI

     

     

  2. “The Hidden Benefits of Social Media Marketing” – http://ow.ly/jdekO

    #socialmedia#marketing –  View summary

     

  3. Clichés you should avoid when it comes to your #ContentMarketinghttp://ow.ly/jdebs

 

read more
by ahill

Spring to these Upcoming Co-op Tour Opportunities

February 5, 2013

Spring Beckons with Co-Op Satellite Media Tours –

Snow may be blanketing much of the US, but it’s not too soon to start planning for springtime co-op satellite media tours. NBN is offering a terrific spring co-op calendar which includes:

  • Red carpet glam: how to shine like a celebrity with Shauna Bass, Entertainment and Beauty Director for OK! Magazine
  • Spring travel tips to get the most for your vacation dollar with Suzanne Rowan, www.WeJustGotBack.com Editor in Chief
  • Easter entertaining tips with lifestyle expert Jeanne Benedict, a frequent guest on television network shows
  • Healthy eating made easy with Brierley Wright, Nutrition Editor for EatingWell Media Group

NBN co-ops offer guaranteed audiences over 8-9 million, including the nationally syndicated Daily Buzz TV show and a radio news release— even before we pitch a single station!

Get more info now!

 

read more
by ahill

Minority Demographic Shows Growth in Radio Listenership

January 30, 2013

Radio’s diverse listener base continues to see large annual increases, as shown in the Arbitron December 2012 study when compared to the same study from last year December 2011.

  • Radio’s Hispanic audience aged 12+ increased by nearly 2.5 million listeners versus the December 2011 report. Radio now reaches nearly 95% of Hispanics aged 12 and older.
  • Hispanic adults aged 25 to 54 shows an impressive increase over the past year, rising by more than 1.8 million weekly listeners in 2012.
  • The Black (non-Hispanic) audience also shows significant gains. Radio among Black listeners aged 12 and older increased by more than 920,000 in 2012 versus December 2011. Radio now reaches approximately 92.5% of the Black (non-Hispanic) population.
  • Black (non-Hispanic) adults aged 18 to 34 continue to show significant gains, adding nearly half a million average weekly listeners in 2012 versus 2011.

Arbitron’s 2012 end of the year RADAR study findings also illustrate radio’s ability to attract affluent, educated consumers.

More than 95% of adults in the coveted 25 to 54 age range, with a household income of $75K or more and a college degree — a demographic totaling over 26 million adults — tune in to radio every week.

And nearly 70 million, or over 94 %, of adults age 18 – 49, making $75K per household or more, with at least a high school diploma, tune into radio on a weekly basis.

 

read more
by ahill